Seanan McGuire (seanan_mcguire) wrote,
Seanan McGuire
seanan_mcguire

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Micro-aggression, sexism, and cover art: some thoughts.

I want to open this by saying that I love my cover art. It's a blanket statement: I am one of the rare, lucky authors who has never had to grit her teeth and stand behind a cover she didn't care for. The Toby covers are atmospheric and brilliant and show Toby accurately. The Newsflesh covers are iconic in a way I could only have fantasized about. The InCryptid covers are amazing representations of the characters, done by the first cover artist I got to choose for myself. I virtually campaigned for Aly Fell, and I could not be happier with his work. Like, seriously, could not be happier.

But here's the thing.

When I go to the bookstore, half-naked women greet me in literally every section except for cozy mysteries. There are elegant half-naked women on action novels, waiting to be ravaged. There are misty, wistful half-naked women on YA novels, ready to embark on romantic adventures, probably while drowning. There are lots of half-naked women on science fiction and fantasy, many of them happy to show me their posteriors. And this doesn't even touch on the comic book store, where there are so many half-naked women that I barely even notice them anymore. Once I stopped expecting puberty to give me a figure like Dazzler or Illyana Rasputin, I just tuned all the thrusting hips and pointy boobs out, like the white noise that they were.

I don't actually know very many women who go "Oh, oh, I gotta get me a book with a naked chick on the cover." I do know a lot of women who are uncomfortable with those naked chicks, and who try to avoid reading books with naked chicks on them in public. I had a few people get angry on my behalf when the cover of Discount Armageddon was released, before they realized that I had petitioned for that image, and that it was an intentional send-up of certain cheesecake conventions. And without speaking for any other authors, I am the only one I know of who actually said to her publisher, "Hey, you know what would be awesome? If my smart, strong, savvy, heavily-armed protagonist was in a miniskirt." (DAW took this in stride, by the way, which was hysterical when you consider that my one cover request for the Toby books was "Can she be wearing clothes?")

I also don't know many, if any, women who defend the often exaggerated and impossible anatomy that shows up on these covers. In fact, women tend to decry it, and when I have heard defense, it's mostly come from men. These are very general statements, and I know that: I am not trying to imply that all men love plastic spines and thighs the length of torsos. Jim Hines, for example, has done some excellent deconstruction of these covers, recreating them in the physical world (as much as he can) to demonstrate just how ludicrous they are. And if you think I'm exaggerating, I invite you to Google the phrase "Escher girls," and see how incredibly much oversexualized, anatomically questionable art makes it onto the cover of books and comics.

So it seems likely that the intended audience for the half-naked women is largely male. Okay. As a bisexual woman, I like looking at pretty girls, and I don't see anything wrong with men liking to look at pretty girls. When I sit on the train, I should see dozens of men reading books with half-naked women on them, right? Because they're trained to the male gaze, so they should attract it, right?

The single most common critique I received of the cover for Discount Armageddon was from male readers saying they could not read the physical book in public. And while I think anyone should be able to read anything they want to without feeling ashamed, this critique does raise a question about who the half-naked women are actually for, if guys don't want to be associated with them.

I was recently involved in an online "cover battle," where people voted for their favorite cover of 2012. It was super-fun, and I made it to the finals, where the cover of Discount Armageddon was rightfully defeated by the cover of Chuck Wendig's fantastic Blackbirds (which you should read if you haven't already). Except maybe I'm exaggerating a little when I say that it was super-fun, because for me, the fun started dying when people started leaving nasty comments about my cover.

"Wow, so garbage made in Poser consisting of a scantily clad woman in thigh-highs is winning over that beautiful piece of art on the Wendig book."

"WHY IS DISCOUNT ARMAGEDDON WINNING? D: When did we start liking slutty girls in miniskirts holding guns and swords, Dragonites? WHEN?"

Even some of the site text was faintly shaming, with comments like "because of our male readership massively voting for the sexy cheerleader chick" when trying to deduce why my (fantastic, thank you Aly) cover was still in the running. (The site text was updated after Chuck stated that my cover was still in the fight because it was a damn fine urban fantasy cover. The text was, in fact, updated to quote Chuck directly. I love Chuck.)

But let me tell you, shit like that? Harshes my squee real fucking fast. Thanks for the assumption that a girl in a miniskirt must be slutty, commenter! Thanks for calling it garbage, other commenter! Thanks for making me feel like I don't get to be a real author because I wrote a book where the main character can accurately be depicted by the cover image I asked for and received.

Riddle me this, o world. If women mostly don't ask for half-naked girls on book covers, if most book covers seem geared to the male gaze, whether rightly or wrongly, then why is it men stepping up to call those covers garbage, and to call the women who grace them slutty? Why is my cover getting slut-shamed by someone who doesn't know the girl in that picture, doesn't know who she is or why that image is an accurate one? It's like the art is awesome as long as it's on a closet door, but if you're asked to like it in public, it's time to throw out a few micro-aggressions to keep people from thinking you're "that kind" of person.

Fuck. That.

I want every book to have an accurate cover. If I open a book with a half-naked girl on it, I want that half-naked girl to be inside. I want to read those books while proudly proclaiming to anyone who sees them in my hands, "I have a book with a half-naked woman in it." I want everyone reading everything, and I don't want any more of this "these are the covers that sell, so these are the covers you'll get, but no one's ever going to admit to liking them." And part of this is going to be dialing back the crappy anatomy and the questionable sexuality. If the characters keep their clothes on in the text, they should do it on the cover, too. If the characters get naked, they should still be painted or photoshopped to look like people, not plastic nightmares with eleven-inch waists (unless they're wasps or something).

And let's stop slut-shaming fictional characters based on a single picture. It's not fair to the books, it's not fair to the authors, and it's not fair to the readers who might be waiting to fall in love with them.

We should be better than this.
Tags: contemplation, cranky blonde is cranky, discount armageddon
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  • 168 comments
It's just that it seems like your intention was to mock cheesecake covers by having a character that was very UN-cheesecake portrayed in that way. And that's awesome. And hilarious. And clever. If you've read the books and know who the character is.

You wanted a cheesecake artist to make the cover, and you got an AMAZING example of the genre. The issue is, it IS an example of the genre. It is not an ironic representation, it is not a hyperbolic exaggeration, it is a case study in those covers.

And I get that this is exactly what you wanted, and I get how ironic it is. But this was a contest to LITERALLY judge a book by its cover. The point of your cover was to act in counterpoint to the content of the book, but I would imagine probably 95% of all votes cast throughout that contest were cast by people who had not read the book they were voting on.

It's funny that the very people who would love (and provably do love) your books because of your portrayal of strong independant female protagonists are the same ones who hate covers in that style. And not knowing yet that the cover wasn't indicative of what they would find inside (Yes I know that -scene- is present in the book, but it doesn't really indicate what her -character- is like, or the -theme- of your writing) they reacted to that cover the exact same way they'd react to it being done unironically in a book where the female character pictured is just boobs and a gun with a bit of dialogue.
No: my intention was to request a cheesecake cover. I did. I got one. The character was portrayed accurately. My objection was to having her called a "slut," and to having the art, which you admit is an amazing example of the genre, called "garbage."

I never, not once, said "wah I lost," yet your entire argument seems predicated on this being a "wah I lost," when the actual text states, over and over, that my issues were with comments that did not fit either the spirit of fun invoked by the contest, or the spirit of good sportsmanship, since "wow, this is gorgeous art" vs. "wow slutty slutty slut slut" is not exactly what we'd call an unbiased description.

The cover does what a cover is meant to do: it's eye-catching, and a lot of people did pick up the book, and then the series, because their eyes were caught. I would ask for it again if I had the chance to do everything about this book over. I love cheesecake art, when it's accurate to the characters, and that, along with the discussion of the inappropriately slut-shaming comments, was the point of this post.
Then I guess I'm just confused about the double standard that leads to people who are -writing- the same parochial, patriarchal trash that these covers were originally designed for, being derided and insulted for contributing to rape culture and all the other ills facing the world in terms of gender politics versus someone putting that same kind of cover on a book that contains nothing of the kind, being upset when people who literally have ONLY the cover to go by, assume that the cover is indicative of the content.

My argument has nothing whatsoever to do with the outcome of the contest, and I'm not sure where you're getting that from.

That style was basically custom-designed for the male gaze, and to attract a demographic of mid-teen to early adult men into picking up the book because they were presented with a sexually appealing image. The fact that you personally were not trying to pander to that demographic doesn't mean that that demographic wasn't being pandered to anyway.

Once again, my point is that your objections are predicated on the idea that once you've read the book, you'll understand (which is true) but you're levelling that objection at people who haven't read the book, and were being explicitly instructed to base their judgement SOLELY on the imagery present.

As to my statements about the quality of the cover, for one, I'm not the one that said i was garbage, so putting that in counterpoint to my thoughts on the cover is a bit of a nonstarter. In any event, something being an excellent example of its type doesn't necessarily connote being a good or positive thing. I can find that style of cover to be offensive, objectionable and disgusting, and still acknowledge when someone has applied SKILL to the execution of that style. You wanted a cheesecake cover, and got a phenomenal example of the type. The artist is to be commended for how well they carried it off. But they still carried off something offensive that will offend people, and make them judge the content based on that impression. Your content belies that assumption, but they have no way to know that if they are turned away from reading it by the cover.

People shouldn't judge a book by a cover, unless they're in a cover judging contest, which they were.